Singer, one of the leading consumer durables retailers in Sri Lanka, has announced a strategic partnership with Mintpay, the country’s foremost payments platform, aimed at providing customers with enhanced flexibility and rewards during their shopping experiences.
This collaboration introduces two payment options for Singer customers using Mintpay. The first option, Pay Later, allows customers to break down the total cost into three equal, interest-free installments, eliminating the need for a credit card. For example, a refrigerator costing Rs. 120,000 can be paid in three installments of Rs. 40,000 each. The second option, Pay Now, enables shoppers to pay the full amount upfront through Mintpay. Regardless of the payment method chosen, customers will receive Instant Cashback in the form of Mint Coins, with each Mint Coin valued at Rs. 1.
From major appliances like refrigerators and washing machines to the latest smartphones and complete living room furniture sets, customers can now manage larger purchases more comfortably while simultaneously earning rewards. This partnership aims to boost conversion rates, elevate average order values, and enhance customer loyalty by offering more appealing payment alternatives.
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The inclusion of Singer expands Mintpay’s growing list of merchant partners, providing users with additional shopping options tailored to their preferences and maximizing the value of their purchases through Mint Coins.
Kukaraj Tharmasegaram, CEO of Mintpay, remarked, “Our mission has consistently been to establish Mintpay as the most rewarding payment solution for Sri Lankans, regardless of where they shop. Partnering with a well-known entity like Singer is a significant advancement in achieving that goal. It empowers our community to acquire essential items, choose payment methods that suit them best, and earn Mint Coins for future purchases. As our network expands, so does the value our customers can derive from each transaction.”
Mahesh Wijewardene, Group Managing Director of Singer, added, “Singer has been a trusted name in Sri Lankan households for many years, and we continuously strive to simplify our customers’ paths to a better lifestyle. Today, convenience encompasses not just the products available for purchase, but also the ease of payment. Our collaboration with Mintpay provides our customers with another straightforward and rewarding shopping option at Singer.”
As a leading financial application in Sri Lanka, Mintpay enhances the shopping experience for both consumers and businesses alike. Customers earn Instant Cashback as Mint Coins with every transaction, which can be redeemed across Mintpay’s extensive network of partner merchants. Coupled with Mintpay Vouchers, this creates a seamless rewards program that continually benefits users the more they engage with it.
Since its launch in 2020, Mintpay has evolved into a robust digital payment platform, offering various solutions, including Pay Now with Instant Cashback, Pay Later for flexible installment payments, and Mintpay Vouchers, which are redeemable at over 3,000 partner merchants, all linked through a cohesive rewards and loyalty system.
Image Caption: The Mintpay and Singer teams during the official signing ceremony of their partnership.
Source: Financial Chronicle Biz English | Sri Lanka Business News.
