Miwayz, the latest lifestyle and smart mobility platform in Sri Lanka, has made headlines by securing over 25,000 pre-registered passengers and drivers in a remarkably short timeframe. This achievement is a result of strategic partnerships with Dialog Axiata and TVS, which support a revolutionary “community-first” investment approach that incorporates cutting-edge technology, a zero-commission model for drivers, and attractive discounts for passengers.
The platform officially launched on Sunday, July 12, marking a significant transformation in the ride-hailing and delivery landscape of the country. With a strong community of over 25,000 pre-registered users, Miwayz aims to address the longstanding demands of Sri Lankan consumers for increased transparency and safety, while also ensuring fair compensation for drivers.
Challenges for drivers have been prevalent, with many three-wheeler and motorcycle operators experiencing severe financial pressure due to traditional ride-hailing services that impose high commission rates between 15% and 25%, which drastically reduce their earnings. Combined with unpredictable daily incomes and rising costs for vehicle maintenance and fuel, these drivers have often felt marginalized in the industry.
To combat these issues, Miwayz is introducing an innovative, driver-focused economic model that includes a 0% commission and no subscription fees for registered drivers during their initial three months. This allows them to retain all of their earnings. Following this promotional period, drivers will transition to the lowest flat-rate subscription model in the industry, eliminating percentage-based commissions and ensuring stable operational costs.
The timing of Miwayz’s launch coincides with a pivotal moment for the urban transport sector in Sri Lanka, where the Western Province alone has over 250,000 registered three-wheelers operating as passenger transport. National statistics indicate that there are more than 1.20 million motor tricycles and over 5.17 million motorcycles registered across the country. By offering a fair platform for these micro-entrepreneurs, Miwayz is poised to capture a significant share of the commuting market, beginning in Colombo and expanding throughout the province.
Miwayz’s swift accumulation of over 25,000 pre-registered users signals a strong endorsement from the local community. CEO Nalliah Thayaparan stated, “Our goal was to launch not just with an app, but with a community that shares our vision from the beginning. Having more than 25,000 trusted driver partners and passengers before our official launch validates our approach, demonstrating that Sri Lankans are ready for a platform grounded in respect, honesty, and fair value.”
The Miwayz platform is designed to alleviate the everyday challenges faced by Sri Lankan commuters and drivers through three essential principles: complete price transparency with reliable fare estimates, uncompromised safety with verified driver profiles and real-time tracking, and enhanced convenience through an integrated lifestyle service that includes upcoming food delivery options. In celebration of its launch, passengers will receive a 50% discount on their first five rides during the first three months of operation.
To enhance user experience, Miwayz has formed a strategic alliance with Dialog Touch, a leading fleet and fuel management platform in Sri Lanka. This partnership introduces innovative payment and rewards features, allowing users to pay via the Touch Card within the Miwayz app for a quick, secure, and cashless experience. Additionally, Miwayz drivers will receive fuel vouchers through this collaboration, providing meaningful savings on fuel costs.
Furthermore, Miwayz has secured a significant partnership with TVS to ensure long-term operational support for its driver community. This collaboration offers drivers exclusive discounts on spare parts, prioritized maintenance services, and attractive trade-in offers for vehicle upgrades. TVS CEO Geethal Anthony commented on the partnership, highlighting the commitment to fostering sustainable urban empowerment by reducing operational costs for drivers and promoting community growth.
Miwayz is also committed to a Direct Reinvestment Model, which channels resources back to its users and partners. This approach focuses on long-term value rather than short-term gains, providing enhanced welfare programs and financial incentives for drivers and loyalty rewards for passengers, thereby alleviating their travel expenses.
“Our belief is that true growth comes from enriching the lives of our users, not just through advertising,” added the CEO. “By investing directly in our drivers and passengers, we are fostering a sustainable ecosystem that will benefit Sri Lanka in the long run.”
The Miwayz applications for passengers and drivers are now available for download on both the iOS App Store and Google Play Store. All commuters and drivers in Sri Lanka are encouraged to download the app and experience the ease and convenience of modern mobility.
Source: Financial Chronicle Biz English | Sri Lanka Business News.
