Sierra Cables PLC made a significant impact at the 2025 Export Awards organized by the National Chamber of Exporters of Sri Lanka (NCE), securing two major accolades: the Gold Award in the Large Category – Electronic & Electrical Products Sector and the esteemed Best Sri Lankan Brand Exporter title.
These awards are more than just trophies; they represent a validation and recognition of a Sri Lankan manufacturer competing successfully in some of the world’s most demanding international markets.
Central to this achievement is Sierra Cables’ unique distinction as the only local cable manufacturer to hold UL 44 certification, a globally recognized standard. This certification allows Sierra Cables to supply to the United States, one of the most regulated and quality-conscious cable markets globally. This accomplishment signifies not just compliance, but also confidence. Furthermore, the same internationally certified standards are applied to every cable produced for the local market, ensuring that Sri Lankan infrastructure is powered by products that meet global expectations.
Sierra’s export journey has been both deliberate and strategic. Over the years, the company has expanded its reach across Asia, Eastern Europe, Oceania, North America, and selected African markets, steadily building credibility in regions where safety, performance, and certification are indispensable.
The company continues to enhance its international presence through its subsidiary, Browns Manufacturing Ltd in Zambia, and its associate operations in Fiji via Cables PTE Ltd, thereby strengthening its ability to serve regional markets and drive a robust export-oriented strategy. In Sri Lanka, T & G Lanka Pvt Ltd, a Norwegian-affiliated company specializing in electrical and fibre-optic solutions, operates as an associate, further enhancing the Group’s technical expertise. Together, these subsidiaries and associates reflect Sierra Cables’ commitment to export excellence and its sustained competitive advantage across global markets.
At the helm of this momentum is a leadership team with a clear purpose. Executive Director and Chief Executive Officer, Mr. Harsha Jayatunga, has guided Sierra Cables through a period of strategic transformation, positioning the company as a globally competitive manufacturer that aligns with international standards. Today, the Sierra brand is recognized across international markets where technical credibility and consistency are crucial, reflecting both the company’s vision and its commitment to excellence.
This growth is underpinned by sustained investment. Sierra’s state-of-the-art manufacturing facility incorporates advanced automation and precision engineering, supported by a fully equipped in-house laboratory that conducts rigorous electrical, mechanical, and fire-performance testing. From raw material validation to final dispatch, every stage is governed by strict quality control processes that comply with both national and international standards.
The company’s specialized flame-retardant and fire-resistant cables are designed for critical infrastructure in hospitals, airports, high-rise developments, and large-scale commercial complexes, where safety is paramount. Compliance with globally recognized fire-safety standards continues to enhance Sierra’s reputation as a reliable partner in infrastructure development, both locally and internationally.
The awards were accepted on behalf of Sierra Cables PLC by Executive Director and Chief Executive Officer Mr. Harsha Jayatunga, Chief Operating Officer Mr. Nalaka Marasinghe, and DGM – Technical Support Mr. Saman Perera.
With strategic export expansion, globally recognized quality certifications, visionary leadership, and consistent operational excellence, Sierra Cables PLC is not only strengthening its global presence but also elevating Sri Lanka’s reputation as a manufacturer capable of meeting the highest international standards.
